Instagram really wants the developing world on Stories. They won't be able to use Instagram's augmented reality masks or share videos, but starting today mobile web users can post to Instagram Stories. Previously, mobile web users could only view Stories, which have to be created in Instagram's native apps. But [...]
When using any new CSS, the question of browser support has to be addressed. This is even more of a consideration when new CSS is used for layout as with Flexbox and CSS Grid, rather than things we might consider an enhancement.
In this article, I explore approaches to dealing with [...]
The following is a guest contributed post from Alexander Boykov, CEO and Cofounder of Buzzweb.
More than five years ago, marketers widely believed that influencer marketing was a temporary channel for them and they should sharpen their focus on other channels to reach their target audiences. Instead, the advent of digital [...]
Looks like virtual reality does the Dew.
Immersv — an interactive ad platform for 360° and spatial ad experiences — announced Wednesday that Mountain Dew and its advertising agency, OMD, tapped Immersv's Mobile 360 and VR marketing platform to drive significant consumer engagement for their ad campaign promoting the VR experience [...]
With digital advertising trends constantly changing, today's marketers are continually facing challenges when it comes to promoting their brands. However, despite the challenges that new technology brings, marketers have a lot to be thankful for this holiday season.
MDG Advertising's new infographic, “5 Things Marketers Should be Thankful For This Year”, [...]
NinthDecimal, a leading marketing platform powered by location data, has just announced it has expanded its offline attribution platform, Location Conversion Index (LCI), to measure website effectiveness.
As the industry's first website-to-store attribution offering, the new Website LCI® helps marketers further connect their digital assets to offline sales, and provides retailers [...]
On Wednesday, Figliulo & Partners (F&P), the so-called “Brand Agency for the Information Age,” today announced its acquisition of Hungry.
Founded in 2014 by Brady Donnelly and headquartered in New York, Hungry is a full-service digital and technology agency.
From the official release:
Hungry's overall goal was and continues to be to create [...]
At age 17, Michael Sayman was Facebook's youngest employee ever. Having already launched 5 apps, he wowed Mark Zuckerberg, earned a demo spot on stage at Facebook F8 conference, and scored a full-time engineering gig as the social network's go-to teen. Over the past three years, he helped Facebook try [...]
If you've ever searched for a product on any website that's not Amazon or Google, you've probably had a bad time trying to find something — and then go straight back to Google or Amazon. That's a significant problem for retailers, which need to ensure that potential customers that are [...]
If anything's clear in 2017, it's that lying is back in fashion (if it ever left us at all). From the heated fake news debate to the false data provided by Facebook, lying is all the rage these days. A white lie here and there is no big deal. We're [...]